Catherine Forde, a longtime Madison resident, founded Basketree Gifts, Inc. in 1984. Her goal was to offer business and retail customers creative gift ideas and marketing tools.
Basketree Gifts helps businesses personalize their gift giving to clients, employees, and associates. Specialty foods, personal care products, and gift items geared to special interests and professions are combined to create unique gifts presentations. The designers at Basketree Gifts are professional artists who enjoy the challenge of generating ideas and designing gift packages that not only represent, but also enhance, a company's image. Basketree Gifts also works with individual customers looking for personal gifts ideas.